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Fan Engagement
Fan Activation

About Fan Activation

A platform that collects first party data to create a 360° view of your fans.

A view that is based on their engagement with your entire digital ecosystem, generating multichannel campaigns that are more targeted and successful. Create single customer journeys using all your digital assets, incorporating marketing and ecommerce to drive meaningful returns.

Increase fan activations with tailored campaigns

01
Analyse first party data
from across your ecosystem and offer specific campaigns based on user profiles.
02
Build a 360° image
of the fan based on their unique experience and use AI to create new fan personas.
03
Launch new campaigns
ecommerce platforms and personalised landing pages.
04
Incorporate sponsor
and partner campaigns to drive returns.

How does Fan Activation work?

Social media profiling tools and business analytics build a 360° picture of your digital communities based on data they share.
Programmatic campaigns include automated triggers to convert visitors into registered users and fans.
Gamification deepens fan engagement and increases loyalty.

Recent results

Fan Activation has achieved:

+47%increase in fan activations during its latest campaigns
+36additional days of use per user
+1.5Min € savings for client campaigns
3Xsavings compared to investment in paid campaigns
Contact us

If you’re interested in any of our services or would like more information, send us a mail and we will respond to you directly.

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