Privacy policy

This Privacy Policy (hereinafter, the “Policy”) aims to regulate the personal data processing activities carried out by Sports Reinvention Entertainment Group, S.L. (hereafter, “SREG”) through the website or any other SREG platform (hereinafter, the “web”).

Who is the processing manager in respect of your personal data?

Your personal data will be processed by Sports Reinvention Entertainment Group, S.L. with Corporate Tax ID No. B-72774847 and registered office at Calle Torrelaguna 60, 28043 Madrid.

Where do we get your personal data from?

SREG will process the data that you provide us with directly on the registration form (name, last name, email, country, company, position, telephone number, product or service of interest).

What is the purpose of processing your personal data?

Main purposes:

Management of requests for information about SREG products and services:We inform you that the personal data you provide in the contact form (name, last name, email, country, company, position, telephone number, product or service of interest), as well as personal data that you provide through the contact email address provided for this purpose, will be processed by SREG for the purposes of managing your request for information and, where appropriate, sending you documentation on SREG products and services.
Access to documents regarding SREG products and services:The personal data you provide in the contact form (name, surname, email) will be processed by SREG in order to allow you to access and download informative and commercial content from SREG (whitepapers, technical papers, sales collateral, etc.).

The legal basis for the aforementioned purposes is that the treatment is necessary for the application of the request of the interested party of pre-contractual measures by virtue of the provisions of art. 6.1 b) of the General Data Protection Regulation.

Registration for activities promoted by SREG:The personal data you provide in the contact form (name, surname, email, company, country) will be processed by SREG for the purposes of managing your registration for commercial activities organized by SREG or by third party collaborators (workshops, demo sessions, one-to-one meetings, events, congresses, exhibitions, etc.).

The legal basis for the aforementioned is that the treatment of personal data is necessary for the execution of a contract in which the interested party is subject to the provisions established under article. 6.1 b) of the General Data Protection Regulation.

Additional purposes:

Below are the additional purposes for which SREG may process your personal data:

SREG commercial communications:
So that SREG can send you commercial communications via email about its activities, products, services, and / or promotions (hereinafter, “SREG products and services”).
For this purpose, SREG will only process the email address.
Likewise, to send you commercial communications via email, SREG h uses a third-party service (salesforce.com EMEA Limited) that involves the international transfer of the email address and / or phone number that you have given us to the United States, a country where an equivalent level of protection to that of the European Economic Area is not guaranteed. For this reason, SREG has signed standard contractual clauses adopted by the European Commission with said provider by virtue of the provisions of article. 46.2 c) of the General Data Protection Regulation, including additional guarantees and obligations addressed to these providers for greater security and possible transparency. The content of the standard contractual clauses is available to you upon request through dataprotection@laligatech.com.

The legal basis for the processing of your data for the aforementioned is the consent that you have given us for the processing of your data for the specific purposes selected by virtue of the provisions of article 6.1 a) of the General Data Protection Regulation. Your personal data will be kept for this purpose until you revoke the consent granted.

You have the right to withdraw your consent at any time in accordance with the procedure described in the section "What are your rights when you provide us with your personal data?", without affecting the legality of the treatment based on consent prior to its withdrawal.

Preparation of simple profiles:So that SREG can send you segmented commercial communications via email about SREG products and services (for example, we may send you commercial communications about products that may interest you depending on the information you have provided in the contact form).
The aforementioned information will be aimed at simple segments (user groups that are made based on the information they have provided in their profile) that SREG can prepare taking into account the following:
- Low level of detail of the profile. SREG could create simple segments, such as segments about English-speaking contacts.
- Moderately detailed profile. To carry out the segments, SREG will only process the personal data that you have provided via this website. In particular, SREG will use the following personal data
  - Country of residence
  - Company
  - Language
  - Product or service of interest
- Positive outcomes for the user. SREG may send you commercial communications that best fit the profile you have declared, avoiding unwanted commercial communications or uninteresting content.

The legal basis for the aforementioned is that the treatment of personal data is necessary for the satisfaction of the legitimate interest of SREG by virtue of the provisions of article 6.1 f) of the General Data Protection Regulation, consisting of effectively using the personal data that the user has provided to achieve greater interest and impact of the communications sent. Before doing so, SREG has carried out a proportionality analysis between its legitimate interest and the rights and freedoms of its users, the conclusions of which you can request via dataprotection@laligatech.com.

You have the right to oppose the aforementioned at any time in accordance with the procedure described in the section "What are your rights when you provide us with your personal data?"

Elaboration of detailed profiles: SREG will create a detailed profile of you so that it can offer you personalized information and products by sending commercial communications via email (provided that you have given consent for the purpose of "SREG Commercial Communications").
In this way, the information mentioned above will be directed to the segments (groupings of users that are made based on the information obtained from them or the activity they take part in, in relation to the communications sent by SREG) that we can prepare based on the following data sources:
- The information you provide us during registration (in this case, country, company, language, product or service of interest)
- Interactions with communications (for example, clicking on the content of a communication, opening the communication, opposing it, etc.)
In addition, SREG will generate said segments taking into account the following profiling technique:
- Measurement of individual campaign performance: SREG will use information regarding open rates, average click-through rates, email bounces or unsubscribe rates to measure campaign performance at the individual level and consequently perform segmentations based on the information inferred about you and the rest of the information declared (for example, if you are a very active user in certain communications, we may send you communications of the same type more frequently).

How long do we keep your personal data?

The personal data that we process will be kept for as long as the purposes that prompted the gathering of said data persist and/or as long as you do not revoke the consent that you gave, or as long as you do not exercise your rights of erasure, objection or limitation of processing.

In this sense, SREG will keep your personal data duly blocked for the following conservation period with the sole purpose of attending to responsibilities of any kind that may arise:

Management of requests for information about the products and services of SREG the data provided for the management of requests for information about the products and services of SREG will be kept as long as you do not request the deletion of your data, this purpose persists and, once it is finished, during the statute of limitations for legal actions that may arise from it.
Access to documents regarding SREG products and servicesthe data provided for access to documentation on SREG products and services will be kept as long as you do not request the deletion of your data, this purpose persists and, once it is completed, during the statute of limitations for legal actions that may arise from it.
Registration for activities promoted by SREG:the data provided for registration for activities promoted by SREG will be kept as long as you do not request the deletion of your data, this purpose persists and, once it has ended, during the statute of limitations for legal actions that may arise from it.
SREG commercial communications:the data provided for commercial communications made by SREG will be kept as long as you do not request the deletion of your data, this purpose persists, you do not revoke the consent granted or limit the treatment and, once this purpose has been fulfilled, during the statute of limitations for legal actions that may arise from it.
Preparation of simple profiles:the data provided for the elaboration of simple profiles will be kept as long as you do not request the deletion of your data, this purpose persists, you do not oppose the treatment of your data and, once this purpose is fulfilled, during the statute of limitations for legal actions that may arise from it.
Elaboration of detailed profiles:the data provided for the elaboration of detailed profiles will be kept as long as you do not request the deletion of your data, this purpose persists, do not revoke the consent granted or limit the treatment of data and, once this purpose has been fulfilled, during the statute of limitations for legal actions that may arise from it.

Said personal data will be erased once the term stated above ends.

To what recipients will your personal data be communicated?

Your personal data will be communicated to LaLiga Content Protection, S.L. with CIF B01789593 and registered offices at calle Torrelaguna 60, 28043, Madrid, Spain in order to provide you with information about its services, exclusively and only as long as you have requested specific information about "Content protection" and "Content Integrity" services in the Contact Form. Remember that you can exercise your rights as indicated in the section What are your rights when you provide your personal data?. . The communication of your data is needed in order to take steps at the request of the data subject prior to entering into a contract.

Likewise, SREG may provide personal data and any other information of the user when required by public authorities in the exercise of the functions that are legitimately attributed and in accordance with the provisions that are applicable.

Similarly, some of the subcontractor entities of SREG may access the personal data and information as processing managers or assistant-managers providing a necessary service to SREG, as indicated in each of the purposes of the section “What is the purpose of processing your personal data?” These service providers sign a contract whereby they have the obligation to use your personal information solely for the provision of the services detailed in this Policy.

What are your rights when you provide your personal data?

We hereby inform you that you can exercise your rights of access, rectification, objection, erasure, right to not be subject to an automated decision, portability and limitation to processing with SREG at any time.

What do your rights as a user consist of?

Right of access: you have the right to obtain confirmation as to whether SREG process your personal data, as well as to access such data.
Right of rectification: you can request either entity to modify or rectify personal data that is inaccurate.
Right of erasure: you can request either entity to delete your personal data.
Right of limitation to processing: In certain circumstances, you can request the processing of your data to be limited, in which case, it will only be kept for the exercise or defence of claims.
Right of objection: you can object to the processing of your data for the purpose you specify. SREG will cease to process the data, except for compelling legitimate grounds, or for the exercise or defence of possible claims.
Right not to be subject to a decision based solely on automated processing, including profiling, which may cause you legal effects or similarly significantly affects you.
Right of portability: if the Web allows for it, you can exercise the right of portability of your data, in a structured, commonly used and machine-readable manner, and to transfer the data to another data controller.

How can I exercise my rights?

By sending an email to dataprotection@laligatech.com. The exercise of your rights shall be free of charge.

Likewise, you may revoke the consent granted or oppose data processing based on legitimate interest, at any time, following the procedure established in each of the SREG communications you receive or by sending an email to dataprotection@laligatech.com.

The opposition to a certain purpose or the revocation of the consents granted will not affect the use that you can make of the application or the legality of the treatment prior to the opposition or revocation of the consent.

Last of all, if you consider that you are not satisfied after exercising your rights or that the processing of your personal data by SREG is not aligned with the regulations on data protection, you can submit a claim with the Spanish Data Protection Agency on its website, www.aepd.es